On August 8, 2025, the European Media Freedom Act (EMFA) entered into force across all EU member states. It’s the EU’s most ambitious effort to protect editorial independence, media pluralism, and journalistic freedom in an era where these principles are under attack. But EMFA isn’t just for publishers.It creates new

Generative Engine Optimization (GEO) is changing how people discover businesses online, and fast. Search has changed. Again. But this time, it’s not another Google algorithm tweak, it’s a full-blown platform shift. People aren’t just googling anymore. They’re asking ChatGPT, Perplexity, Gemini, Claude. And the scary part? These tools don’t show